Despite having the world’s most sensitive gag reflex – and being a total baby when it comes to horror (I cried going round the Saw maze at Thorpe Park for example and it was closed at the time!!!!) – I adore the fact I have bloodily carved out a specialism in macabre PR stunts. The latest campaign in this vein is to promote Series 5 of The Walking Dead, which I developed for our client Fox International Channels.
Here’s what you need to know… Follow #terminustavern on Twitter to find out where to get your free burger on the 30th September and head to the London Mess Facebook page to find out how to make your own human burger…
Experience The Sensation of Eating Human Meat at ‘Terminus Tavern’
‘Human Burger’ inspired by the launch of The Walking Dead Season 5 premiering Monday 13th October 9pm on FOX
London based food art creators Messhead – formed by London Mess Chef James Thomlinson and creative Miss Cakehead, renowned for their macabre flair in the world of food, have come up with a unique burger concept that will push normal levels of taste to it’s very limits. The fearless zombie loving foodies are shuffling headfirst towards the last great taboo – cannibalism – and wickedly fusing it with one of the most iconic snacks on the planet. Their ‘human’ meat burgers are set to delight and horrify in equal measure as hungry punters relish the new dizzyingly devilish taste of eating ‘a fellow human’. The cannibalistic concept was, of course, inspired by the Season 4 finale of Fox’s zombie thriller “The Walking Dead” in which Rick and the group found piles of bloodied bones on the floor at Terminus which looked like human remains – and gives a taster of what ‘Walkers’ from the series enjoy feasting on.
On Tuesday 30th September the pop up concept – found in East London – will give away the human burgers for free from midday until sold out. The burgers were developed by Thomlinson using painstaking research into appalling instances when eating a fellow human being was the very last option for survival. One such example was when the 1920’s author and journalist William Seabrook traveled to West Africa and later described the experience of devouring a hunk of homo sapiens meat in his book, Jungle Ways
It was like good, fully developed veal, not young, but not yet beef. It was very definitely like that, and it was not like any other meat I had ever tasted. It was so nearly like good, fully developed veal that I think no person with a palate of ordinary, normal sensitiveness could distinguish it from veal.
Chef James Thomlinson used a mix of veal, beef and pork and create the burgers. He comments:
“With fans up and down the country hungry for Season 5 of The Walking Dead, this is certainly a unique tribute to the series. My food is inspired by flavor combinations and fresh produce, so it was a little odd to be inspired by the words of cannibals instead.”
The burgers will be given away from a custom built stand that recreates the apocalyptic feeling of Terminus where Series 4 ended. Those brave punters who want to know more about how to create the particular piquancy of person will be able to see the cannibal research in the form of an info graphic which the burgers will come wrapped in. A unique “The Walking Dead” condiment will also be on sale at Terminus Tavern, though best not to ask the source of that sauce!
Season 4 of The Walking Dead left us reeling with unanswered questions and cliffhangers. Where is Beth? How will the group escape Terminus? Will Tyreese, Carol and baby Judith find the others? Season 5 premieres on Monday 13th October 9om on FOX and is set to be intense and exhilarating. The story weaves the true motives of the people of Terminus with the hopeful prospect of a cure in Washington. The fate of the group’s lost comrades, as well as new locales, new conflicts, and new obstacles in keeping the group together and staying alive. After all they’ve done, all they’ve sacrificed, lost, and held onto no matter what the cost…Who do they become?
Thomlinson has been macabre enough to share his recipe for the ‘human flesh’ burgers that can be viewed on his London Mess Facebook page facebook.com/ldnmess.
The Walking Dead Season 5 premieres Monday 13th October 9pm on FOX