I love my job all of the time but every now and then a brief comes along which ramps it up a level – this project from Freerange PR for their London Dungeon client a case in point. I was asked to style and set up a car boot stall for The London Dungeon.
Now I would never normally share news of a project until after it has been completed but in this instance felt I must. You see if you come down to Pimlico car boot (CapitalCar Boot) this Sunday you can buy actual artefacts from the original London Dungeons with all proceeds going to charity. I wont reveal any more details of what’s in store for you but I can say it will be the best and most random car boot stall ever!..
This press release from Freerange explains some more, the images of the stocks shown from a pervious stunt the agency did for their client. It would not surprise you to know that if I had the room I would be seriously coveting those bad boys!
LONDON’S HORRIBLE HISTORY UP FOR GRABS AS LONDON DUNGEON HOLDS MOVING SALE
After 38 horrible years, the London Dungeon is closing the doors of its Tooley Street site on 31st
January to transform into a NEW bigger, bolder and better attraction in the vast underground
vaults of County Hall on the Southbank this March. The ALL new attraction will feature ALL new
costumes, theatrical sets and props leaving a wealth of horrible history from Tooley Street up for
grabs. To ensure it all goes to a good home, the London Dungeon will be setting up stall at Capital
Car Boot Sale in Pimlico on Sunday 3rd February when fans will be able to get their hands on an
eclectic selection of scary, funny and downright eccentric lots.
Included in the items up for sale are an array of torture and surgical implements, a mountain of
severed limbs and a stash of false eyeballs, plus costumes. There will also be a variety of one
off artefacts, including a set of authentic stocks that have ‘held’ a host of famous names from
Jonathan Ross to Christina Aguilera, One Direction to Michael Douglas and Alice Cooper.
“When we move, we’re not just changing address, we really are creating something totally new so
inevitably we have rather a lot of items from Tooley Street that need re-homing,” explains General
Manager, Ben Sweet. “Rather than sell them all off to a theatre prop shop or museum we decided
to let fans have a chance to own a bit of our horrible history and on Sunday 3rd February they will
be able to plunder our very unusual car boot stall for a London Dungeon bargain.”
The London Dungeon’s “carnage car boot” stall will be at Capital Car Boot Sale, Lupus Street,
London, SW1V 3AT, from 11.30am until stock sells out on Sunday 3rd February. To find out about
special deals to visit the Tooley Street Dungeon this month and to book ahead for the new County
Hall London Dungeon go to http://www.thedungeons.com/london.